Superbowl Sticker Shock Project
On Super Bowl weekend, Burleigh Morton Behavioral Health Coalition Student Committee and multiple Bismarck pizza establishments are partnering together for the Sticker Shock Project, to educate adults on consequences for providing alcohol to minors.
The Sticker Shock Project is a public awareness campaign that takes a stand against underage drinking by having Pizza Establishments place stickers with their pizza. The stickers have messages aimed at adults regarding underage drinking laws, consequences for providing alcohol to minors, and reminders to store alcohol properly in your home.
Bismarck consistently ranks at or above the state averages when it comes to underage drinking. According to the 2021 ND Youth Risk Behavior Survey, 30% of Bismarck-Mandan High School Students currently drank alcohol in the past 30 days compared to 24% of ND High School Students. “Knowledge surrounding alcohol and other substances begins in the home. It is our hope that these stickers can spark these important conversations” said Isabelle Ballalatak, SAP Specialist with BBPH.
Thank you to all of our participating partners; Pizza Ranch, A & B Pizza – South, Happy Joe’s, and Dominos—South.
To learn more about the Superbowl Sticker Shock Project, contact the Bismarck Burleigh Public Health Substance Abuse Prevention Program at 701.355.1594.